Emotional Susceptibilities

Social engineering attacks work by exploiting one or several key human emotions​

Emotional Susceptibilities​

Social engineering attacks work by exploiting one or several key human emotions​

Curiosity
Greed
Fear
Opportunity
Obedience
Social
Urgency

Building the Emotional Susceptibility Profile ​

NINJIO’s simulated phishing and security behavior coaching work together to build and adapt each user’s emotional susceptibility profile over time.

PHISHING SIMULATION 1

Opportunity
Ticket Giveaway

SENSE COACHING 1

Opportunity
Level 1

PHISHING SIMULATION 2

Urgency
Password Update

SENSE COACHING 2

Urgency
Level 1

PHISHING SIMULATION 3

Greed
Gift Card Survey

PHISHING SIMULATION 4

Obedience
Meeting Tomorrow

SENSE COACHING 3

Obedience
Level 1

EMOTIONAL SUSCEPTIBILITY
PROFILE

Sam Smith
Opportunity
Opportunity
33%
Urgency
Urgency
33%
Obedience
Obedience
33%
Greed
Greed